College essay examples
Wednesday, September 2, 2020
The Broadway Cafe Assignment Example | Topics and Well Written Essays - 1000 words
The Broadway Cafe - Assignment Example As a major aspect of building up another business technique for Broadway Cafe, Porterââ¬â¢s five powers will be utilized in looking at the outside condition of the business. In the end, the Cafeââ¬â¢s basic achievement factors that add to the improvement of its similar preferred position will be recognized and handled in subtleties. Outside Environment of Broadway Cafe New Entrants Establishing a café business requires exceptionally insignificant capital necessity. In this way, espresso is generally sold inside the area by enormous scope cafés as well as the neighborhood cheap food chains and markets. Since the danger for new business passage is exceptionally high, showcase rivalry inside the espresso business is tight. Contention among Existing Competitors The danger of item replacement and obstructions to section is high. In accordance with this, we ought to consider that Broadway Cafe is selling particular espresso items which are exceptional to moment espresso items or ot her brand-less prepared espresso sold in general stores, supermarkets, and cheap food chains. Without Starbucks Coffee working inside the area, contention among existing contenders is low. ... Beside rivaling Starbucks, espresso consumers could likewise choose to just buy minimal effort moment espresso that are promptly accessible from the nearby markets and supermarkets. Bartering Power of Buyers Considering the choices that purchasers have with regards to buying espresso items, the haggling intensity of purchasers against Broadway Cafe is exceptionally high. In the event that Broadway Cafeââ¬â¢s esteemed clients turns out to be less happy with the espresso quality and administrations conveyed to them, every single one of them has the preferred position to settle on buying their espresso either from the nearby cheap food chains that offers espresso or legitimately from Starbucks. Haggling Power of Suppliers because of globalization, the bartering intensity of providers is low since Broadway Cafe has the business bit of leeway of buying its espresso items from profoundly serious provider who could offer the organization with great espresso beans at a limited cost. Becau se of buying espresso bean items by mass, Broadway Cafe could without much of a stretch sell a wide-scope of espresso flavors at the most minimal conceivable cost. Near Advantage and Critical Success Factors of Broadway Cafe over Starbucks according to high espresso bean quality, moderate espresso costs, and solid client support, the basic achievement elements of Broadway Cafe incorporate the companyââ¬â¢s solid brand value and brand picture (Bennett and Rundel-Thiele, 2005; Yoo, Donthu and Lee, 2000). In accordance with this, keeping the clients fulfilled is one of the quality of Broadway Cafe. Throughout the years, the organization figured out how to convey what its clients need. Since Broadway Cafe had the option to corner the espresso business inside the area for a long
Saturday, August 22, 2020
Phone Hacking Scandal
COMM101 Campbell Burke Student No. 4491002 1) * After the 2005 Royal telephone hacking embarrassment another examination was propelled into telephone hacking called activity Weeting. It was declared in January 2011 by the police that another examination would be directed subsequently new data. * In April 2011 News International expressed that they would pay out remuneration and give an official conciliatory sentiment to eight cases that included telephone hacking and the break of security, anyway they would challenge every single other appeal. After a commotion over the uncovered hacking of Milly Dowlerââ¬â¢s telephone on July fourth 2011 a crusade was propelled via web-based networking media destinations to get publicizes to drop the paper. During the next days News of the World would choose to quit being printed after the July tenth issue. 2) One gathering influenced were the quantity of casualties of the unlawful telephone hacking including VIPs, government officials, law autho rization authorities, specialists, and the overall population. Casualties ran from British warriors' family members who were slaughtered in Iraq and Afghanistan and London psychological militant assault victims.Also various representatives from the News of the World have been captured, totaling nine at the present, it had likewise caused a few abdications from the paper as well as from the police. Due to the possible conclusion of News of the World 200 representatives have been laid off. The overall population have likewise been affected as they have lost the trust of media partnerships because of the considerable exploitative conduct of individuals from an enormous media organization. Additionally another gathering affected are business who are associated with media who have increased an awful notoriety from simply being engaged with a similar industry as News of the World. 3)I accept the most troublesome sentence to write in the ââ¬ËSorryââ¬â¢ ad is the line, ââ¬Å"I unders tand that just saying 'sorry' isn't sufficient. â⬠He understands that a basic expression of remorse won't take care of the issue that uncommon estimates should be taken to determine the issue and begin to patch the moral notoriety of his organizations. That it will require some investment however will cost a great deal to fix the harm like the conclusion of News of the World and the sums paid for remuneration to the people in question and the lawful expenses. By including that line he is declaring that he is happy to go through the cash to fix the harm brought about by the telephone hacking outrage. ) When unscrupulous conduct is found in a business it is significant that it is managed as brisk as conceivable not exclusively to limit the harm it will cause to the notoriety of the business yet in addition to partners. For instance once the Enron outrage was uncovered move ought to have been made to ensure speculators, workers and all partners associated with the business who mi ght experience the ill effects of the deceptive conduct of a couple of individuals. The speedier you manage unscrupulous conduct it exhibits to the open that you are focused on moral business, subsequently picking up the trust of the general population.
HM Leadership Style An Analysis
HM Leadership Style An Analysis Hennes and Mauritz (H and M) was set up in Vasteras, Sweden in 1947 by Erling Persson. H and M offers style and quality at the best cost and offers design for ladies, men, young people and kids. The assortments are made midway by around 100 in-house architects along with purchasers and example producers. HM additionally sells own-image beauty care products, extras and footwear. The stores are invigorated day by day with new design things. In Sweden, Norway, Denmark, Finland, the Netherlands, Germany and Austria HM offers style by Internet and list deals. HM doesn't claim any manufacturing plants, yet rather purchases its merchandise from around 700 autonomous providers, essentially in Asia and Europe. HM has around 16 creation workplaces around the globe, principally in Asia and Europe. The turnover in 2009 was SEK 118,697 million. HM fundamentally works in Europe, North America and Asia, and have around 2,000 stores spread over in 37 nations. The organization is headquartered in Sto ckholm, Sweden and utilizes roughly 68,000 individuals on a full time premise. HMs procedure is to offer design and quality at the best cost. HMs yearly report (AR1 2008) stresses that quality identifies with both; HMs items surpassing client desires, and furthermore clients being happy with the organization itself. The report states Taking obligation regarding how our activities influence individuals and the earth is likewise a basic essential for HMs proceeded with gainfulness and development. HM is driven by solid qualities, for example, business attitude, straightforwardness, steady improvement, cost cognizance and enterprise (AR1 2008, p.13). Long haul key objectives of HM In the Annual Report (AR1 2008, p.7), HM, CEO Rolf Ericsson states that the drawn out objective is to Make style accessible to everybody, give the client a design experience that fortifies HM brand. They likewise express the objective of a 10-15% expansion in the quantity of stores each year, which would be supported inside (AR1 2008, p.13). The plan to expand deals in existing stores, while concentrating on quality and proceeded with gainfulness. How does HM need to arrive? To execute its system HM centers around 3 primary parts of its business idea (AR1 2008): à ¢Ã¢â ¬Ã¢ ¢ Price, which is constrained by restricting the quantity of agents, purchasing in enormous volumes, depending on its inside and out, broad ability inside the plan, style, and material enterprises, purchasing the correct product from the correct creation markets, being cost-cognizant at all levels and keeping up powerful appropriation methods (Job ad for Buyer on the professions site at). à ¢Ã¢â ¬Ã¢ ¢ Design: Products are planned in-house and creation is totally re-appropriated (AR1 2009, p.11). à ¢Ã¢â ¬Ã¢ ¢ Quality: Central accentuation on quality with broad testing and guaranteeing least condition harm (AR1 2009). à ¢Ã¢â ¬Ã¢ ¢ Merger and Acquisitions: Acquisitions (like FaBric Scandinavian, the Swedish structure organization), and Design Collaborations (coordinated effort with Mathew Williamson) are received (HM press at). In 2009, HM intends to open 225 new stores and enroll 6,000 to 7,000 workers. SWOT Analysis Qualities One of the primary explanations behind HMs fame is a direct result of its stylish things for such a low cost. This store offers quality garments at retail establishment costs which is uncommon for some retailers today. Quality for this organization is their general conveyance time. It just takes 12 weeks to get a thing from the plan to its retail state which is noteworthy for an around the world, low value retailer. The normal for retailers is for the most part around a half year which is twofold the time that HM employments. They additionally figure out how to keep the stores marks new with visitor originators coming in for various lines in the store. A portion of these have been Madonna and Robert Cavalli. They likewise keep the costs moderate by utilizing not many mediators and purchase huge volumes cost deliberately. Be that as it may, with these qualities come shortcomings also. Shortcomings One of the qualities I referenced above can likewise be a soft spot for this organization. Purchasing enormous volumes implies that there is no genuine assurance that all the things will be sold. This implies theyre effectively low costs may must be brought all together down to account for the following assortment. This implies on the off chance that these things are not sold in time, at that point the organization should pay more for additional capacity for the things not sold. Another shortcoming could be its wide scope of clients this brand accommodates. The range is for men between the ages of 18-45. This is excluding the childrens apparel and maternity wear and the immense wide scope of various styles they give contingent upon what store you go into. This can be hard to oversee particularly in a vertical organization on the grounds that there is no genuine spotlight on an objective client and gets progressively costly to give apparatus to all these various gathering s of individuals. Be that as it may, with these gigantic jumps there are numerous open doors for this organization prosper. Openings One great open door would be for HM is to have coordinating garments for moms and youngsters. I figure this would be a decent open door in light of the fact that there are likewise maternity wear and childrens garments and I imagine that it would speak to a bigger group. They might want to dress their youngsters like them in similar styles. Dangers since HM is a brand that is extremely remarkable it has not many dangers to the extent retail chains go. One of these stores would need to be the garments chain called ZARA. This is a store that likewise has genuinely sensible costs yet is generally renowned for its quick conveyance time. It just takes fourteen days for the structure to make it into retail locations. Indeed, even with HMs time which is half quicker than most retailers, can't rival that time. The second danger to HM is Gap as a result of their quality at sensible costs and their wide scope of individuals they reach also with their vertical organization too. There is a business opportunity for babies just as people HUMAN RESOURCE HMs corporate technique is to develop a proceeding with premise, and as a result, representative quality likewise increments constantly. For 2009, HMs Annual report (AR1 2008), figures the expansion of 6000 to 7000 new openings. Their staff is spread across roughly 37 nations and originate from various social foundations. Their technique is to enlist locally at whatever point another store opens (AR1 2008). The principle territory for which HM may have obviously enunciated strategies are recorded underneath. The arrangement regions depend on the order by (Armstrong (2006), pp.148-156): à ¢Ã¢â ¬Ã¢ ¢ Overall Policy and Values: HMs site shows that their goal is to be a decent boss, remembering for those nations whose laws and guidelines miss the mark regarding their own necessities. To cite the Head of HR In request to meet people groups desires for HM as an alluring manager, the organization creates worldwide rules on decent variety, equivalent rights and against separation (AR1 2008, p.34).At HM, HR exercises are guided by a basic regard for the individual (AR1 2008). This applies to each angle from reasonable wages, working hours and opportunity of relationship to the open door for development and advancement inside the organization. This likewise demonstrates the organization has explicit arrangements for territories, for example, Equal chance, Managing assorted variety, Employee improvement, Health and Safety, among others. à ¢Ã¢â ¬Ã¢ ¢ Employee Relations and Voice: HM has an open entryway arrangement giving all representatives the privilege and the chance to examine any business related issue straightforwardly with the board (AR1 2008). They additionally bolster their representatives right and capacity to compose and to conclude who ought to speak to them in the working environment (AR1 2008). HM has positive experience of open and productive discourse with the worker's organizations and they invite such relations any place they work. They believe such participation to be fundamental in the event that they are to turn out to be stunningly better. Instances of coordinated effort on shortages on help incorporate their concurrence with UNI (Union Network International) and the work they do with the EWC (European Works Council), (AR1, 2008). à ¢Ã¢â ¬Ã¢ ¢ Promotion: To cite Mr. Pã ¤r Darj, Head of HR at HM . Inside enlistment and employment turn empower the organization to develop rapidly (AR1, 2008). This announcement shows that HM has arrangements identified with advancement. à ¢Ã¢â ¬Ã¢ ¢ Employee Development: To cite Mr. Pã ¤r Darj, Head of HR at HM . I tell workers, in the event that you don't develop neither will HM (AR1, 2008). This demonstrates strategies exist for this zone. à ¢Ã¢â ¬Ã¢ ¢ Rewards: HM centers around compensating individuals by giving more chances and obligations, and not through an advancements and employment titles (AR1, 2008). This demonstrates HM has approaches for this territory. Different territories with plainly characterized arrangements may exist, however these are not obvious from accessible sources. Hierarchical Behavior HM works in 37 nations and has a work power having a place with these 37 nations since they enlist locally (AR1 2008, p.34). HMs embraced values are expressed to be the establishment for a worldwide organization in a multi social market where extraordinary regard is paid to the person. Meetings with the CEO and Head of HR in the yearly report demonstrate a participative culture where everybody is caused to feel like a piece of the companys achievement (AR1 2008). To cite Par Darj,(Head of HR) The catchphrases for nonstop development are duty and responsibility. We have submitted workers and we are set up to assign duty at each level, (AR1 2008, p.34). The organization energizes what it calls The HM soul; representatives focused on their work and arranged to take on new difficulties, presence of mind, difficult work and cooperation are supported. Every one of their tasks are embodied by a basic regard for the individual; including sensible wages, sensible hours, and chance to develop, and create inside the organization (AR1 2008, p.34). Statements from representatives about the organiza
Friday, August 21, 2020
Attitude Toward Power Essay
Both Ulysses and Macbeth had the option to pick up intensity of majesty, yet the manner in which they picked up the forces are extraordinary. In this exposition I am going to look at how they respect power, both diversely and also. I expect to utilize Heinemann, (1994), rendition of Macbeth by Shakespeare and the class freebee of Ulysses. The primary focal point of Macbeth will be from Act1 Scene 7, lines 1-28 and Act 2 Scene 1, line 33-61, while I will likewise assess other related part all through the play. Since Lord Tennyson and William Shakespeare are from various time in the history, their point of view of the world will be unique, in this way I will likewise make reference to about Shakespeareââ¬â¢s and Lord Tennysonââ¬â¢s alternate point of view towards force and language they utilized. Most incredible essayists mirror their demeanor to life on their work, so it is essential to consider the social and recorded foundation of the Jacobeans when Shakespeare composed the play, and the Victorian time, when Lord Tennyson was alive. In Victorian occasions, Britain was a ground-breaking nation. There were boundless open doors for essentially the high society individuals to expand their insight by going to new places and experience the outside societies. At the point when Lord Tennyson composed this sonnet, he was lamenting over his best friendââ¬â¢s demise. By composing this sonnet he had the option to communicate his enthusiastic inclination just as to convince him to release it. He additionally had the chances to tell individuals that it is ââ¬Å"never past the point where it is possible to look for a fresher worldâ⬠. For models, Ulyssesââ¬â¢ new world would be life following death world and Lord Tennysonââ¬â¢s new world would be the world without his closest companion. Toward the finish of Macbeth, the ethical we get is that never to go too far of Divine Order. During Jacobean time, they accepted that the obligation of the King is picked by God: They accepted that each living life form has a request and it is chosen by God, this is call the Divine Order. On the off chance that one chooses to conflict with the Divine Order, such as executing the King to be simply the government at that point, he had accomplished something that is extremely dreary during the Jacobeans: conflicting with God. Shakespeare attempted show that by the expense of Macbeth need to look after he had killed the King, one model is that he lost his regards from his retainers and toward the end he was without anyone else. Jacobeans were additionally eccentric; they accepted that witches are abhorrent in light of the fact that they love evil presence, so if there was a plague or a cataclysmic event, they accused on the witches: they are first put to preliminaries and afterward was executed, basically hanged or consumed. Since Shakespeare made Macbeth partner with the witches by talking and more terrible of all confiding in them, that made Macbeth detestable. Shakespeare did this to satisfy his King, King James, as he was against the otherworldly and was capable assistance King James to spread the evilness of the witches through his play. The sonnet, ââ¬Å"Ulyssesâ⬠began by a moderate mood. Master Tennyson dealt with this by utilizing the words with long vowels, for example, ââ¬Å"hoard, and rest, and feedâ⬠. These words give us the feeling of bluntness and commonplace, which was the way Ulysses feels toward the start. In any case, as we go further down the sonnet, the bluntness was decline as he began to discuss his brave days.
Life Span (Human Development)fe Span (Human Development) Essay
Life expectancy (Human Development)fe Span (Human Development) - Essay Example The fundamental hypothetical issues with respect to this include: Issue 1: Is improvement dynamic or receptive? Issue 2: Is improvement consistent or intermittent? The robotic model accepts that human improvement results from reactions to boosts, and the organismic model considers human advancement as a reaction that happens from inward liveliness. The five hypothetical points of view incorporate psychoanalytic methodology, learning hypothesis, psychological hypothesis, relevant viewpoint, and transformative methodology, which are additionally talked about in the accompanying area (Chapter Two, n.d., pp.23-25). Intellectual formative speculations â⬠This hypothesis considers the improvement of thinking and consistent advancement of individuals from the hour of their introduction to the world to outset to the phase of immaturity. A key center is worried about the job that human culture and instructing forms have on people. Learning speculations â⬠This hypothesis underlines on the hypotheses that are found out by people after some time, through perceptions and encounters freeing the comprehension from people of esteems, hopes, and objectives. Social hypothesis â⬠This hypothesis centers around drawing out the socially different world around individuals thinking about the improvement of people that depends on the direction offered by the idea of culture. Social job hypothesis â⬠This hypothesis accentuates on the improvement of people with regards to public activity. This decides the different social jobs that individuals play in their lives over their turn of events. Frameworks hypothesis â⬠This hypothesis builds up a comprehension of the various components in the arrangement of human life that are related on one another. Self-guideline and self-association are guided by the practices of such components. The discussion of nature versus nature according to development and improvement of people has been in
Saturday, June 27, 2020
Community Research Paper On The American Society - 1650 Words
Community Research Paper On The American Society (Essay Sample) Content: Instructors name:Students name:Date:COMMUNITY RESEARCH PAPER DRAFTThe American society is becoming economically polarized while at the same time more racially with time. Specifically, many people in the country support the fact that the criminal justice system is based on racism. According to research, almost two thirds of African-Americans believe that the criminal justice system in the country is fully against them. Many groups agree with this, especially advocates in civil rights. However, a lot of conservatives are in denial, with the claim that the system is not racist in any way whatsoever. This research project will incorporate ideas and arguments from several past researches about racism and criminal justice system. The project will argue the issue on its own perspective while at the same time, source ideas and claims from a variety of sources, critiquing and supporting different aspects.David Cole, a professor at Georgetown University bases his explanation on the fact that there is no equal justice system in America, as the system can highlight African Americans as criminals without even undergoing investigation. Paul Butler argues that the jury should set free the black defendants on cases that are non-violent but rather risk the lives of the defendants, such like drug possessions, perjury and burglary. Andrew Kahn and his fellow Chris Kirk explain how it is like to be an African American in the criminal justice system, describing it as disadvantageous. Michelle Alexander gives a credible explanation of how the blacks are subjected to legalize discrimination. According to the award winning journalists, Jeff Brazil and Steve Berry, the police in America stop and conduct search on people on roads and streets, based on their color. Additionally, Bill Quigley provides examples of racism in the criminal justice in America, arguing that the system is meant to prevent the African Americans from any progress. A complete overview of a jail term and the activities involved is provided by Whyte Alan and his coworker Jamie Baker. An interview based on the issue is also conducted, to provide a definite view on the same, first hand. Race and ethnicity have always been an issue in America and the research works on providing credible solution to end the issue and hav...
Wednesday, May 27, 2020
Importance of Education in Society
Importance of Education in Society Education, if looked at beyond its conventional boundaries, forms the very essence of all our actions. What we do is what we know and have learned, either through instructions or through observation and assimilation. When we are not making an effort to learn, our mind is always processing new information or trying to analyze the similarities as well as the tiny nuances within the context which makes the topic stand out or seem different. If that is the case then the mind definitely holds the potential to learn more, however, it is us who stop ourselves from expanding the horizons of our knowledge with self-doubt or other social, emotional, or economic constraints. While most feel that education is a necessity, they tend to use it as a tool for reaching a specific target or personal mark, after which there is no further need to seek greater education. Nonetheless, the importance of education in society is indispensable and cohering, which is why soc iety and knowledge cannot be ever separated into two distinct entities. Let us find out more about the role of education in society and how it affects our lives. Purpose of Education in Society Education is Self Empowerment Receiving a good education helps empower you, thus making you strong enough to look after yourself in any given situation. It keeps you aware of your given surrounding as well as the rules and regulations of the society you're living in. It's only through knowledge that you can be able to question authority for its negligence or discrepancies. It is only then that you can avail your rights as a citizen and seek improvement in the structural functioning of governance and economy. It's only when a citizen is aware about the policies of its government can he be able to support or protest the change. As a whole, people can bring about development only when they know where improvement is necessary for the greater good of mankind. Education helps you understand yours elf better, it helps you realize your potential and qualities as a human being. It helps you to tap into latent talent, so that you may be able to sharpen your skills. Financial Stability and Dignity of Life Another importance of education is that it helps you gain sufficient academic qualification so that you are able to get suitable employment at a later stage. A decent employment would be combined with hard-earned remuneration or salary through which you can look after your personal expenses. While you earn for yourself, you gradually begin to realize the true worth of money and how hard it is to earn it. You realize the significance of saving for a rainy day and for unforeseeable contingencies. You feel empowered because there is a new sense of worth that develops within you, and you feel the need to be independent and free from any further financial support. You take pride in the fact that you are earning for yourself, and are not obligated to anyone. Growth in Personal Aspi ration There also comes a phase when the amount you are earning presently will seem inadequate because your aspirations and expectations from yourself would have grown considerably. After this, you will want to change jobs so as to have a higher profile. However, here is when you need to be prepared. A promotion of this figure can occur in two given situations, which are, that either you have the necessary higher academic qualification or a college degree which allows you a safe passage, or that you have amassed enough practical experience which allows you to be a suitable candidate for the employment you seek. On the Job Efficiency This is why college education is very important after high school and must not be taken for granted. When faced with the option of choosing between a highly qualified candidate and a not so educated candidate, the employers will most probably go in for the qualified person. The reason being that, a qualified candidate will not require much investment of the employer's time and money. The organization need not teach him or her the tricks of the trade, or the various ways of functioning and performing the tasks of the workplace. On the contrary, a novice / amateur applicant would need to be taught everything from scratch, which many employer's are usually not willing to do. The same applies for people who seek higher education and get advanced diplomas while working. These people are continuously improving their profile and their knowledge base so as to go higher up on the competitive ladder. Helps Plan Ahead Those who have amassed enough education, steer the path of development and progress for their country. It is these individuals who go ahead and become teachers, scientists, inventors, welfare activists, soldiers, and politicians who work together to form the very backbone of the society. Without this pool of intellect, the economic and social framework would crumple and fall, paving its way for anarchy, degradation, and violen ce. While this intricate balance of growth is maintained, there will be a continuous rise in progress in all quarters of life, whether that be personal growth, or development of the nation as an entity. This progress has a very important role to play for the coming generations, which will reap the benefits of our hard work, as they develop it further. At the same time, the negative impact of our actions shall have its collateral damage on the coming generation as well. Which is why we must be exceptionally prudent about the decisions we make and the actions we take in the present. Job Seeker vs. Job Provider There will come a time, when you will no longer feel the need to be working as someone's mere employee. You would want to take charge and control over your own life and income. This is when you will decide to become a self-employed individual, who would like to watch his / her own ideas take realistic form. You would prefer being the one offering job opportunities to others and aid in providing income to them. At this stage of entrepreneurship, you may use your own expertise as well as that of other trained and skilled associates. As a team, you will find your business or venture expanding and yielding good results. You may even gain the confidence and insight, which will help you diversify and spread your expertise into other business arenas, which were previously unknown to you, or you were unsure about. This ability, comes with experience and knowledge amassed over the years. An Idle Mind is The Devil's Workshop Education and studying regularly, gives people of all age groups something substantial and challenging to do. It helps them think and use their idle hours, doing something productive and worthwhile. Education need not be purely academic and may include reading for leisure or as a passion for literature, philosophy, art, politics, economics, or even scientific research. There is no limit, to all that you can teach yourself, only if you take the interest to learn and grow as an individual. However, those who treat knowledge as trash, eventually find themselves getting absorbed with thoughts of violence, and jealously against those who are better off than themselves. It is people such as these who turn towards drug addiction, unnecessary rebellion, crime, and plain inactivity. Such people lack the self-esteem, that a good education often provides to its followers. Education plays its continuous role in all spheres of life. The reason being, that if we are aware of the drawbacks of a decision and we know about the possible contingencies and the collateral damage, our consequent actions would be wiser, which would help us to keep danger at bay at all times.
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